About us

Our Origin Story

Pró-Onça was born from a shared passion for wildlife and the urgent need to respond to the decline of large carnivores in Brazil.

Our founders witnessed firsthand the impacts of habitat loss, climate change and human-wildlife conflict and felt a deep responsibility to act.

We created Pró-Onça to promote science-based conservation rooted in community engagement, gender equity and long-term ecosystem restoration.

Mission

To conserve large carnivores and their habitats, empower local communities through education and sustainable practices, and mitigate the impacts of climate change in Latin America.

Our actions are aligned with the following
Sustainable Development Goals (SDGs)

Vision

A thriving Latin America where biodiversity is protected, communities are empowered, and sustainable practices ensure a balanced coexistence between humans and nature.

Values

Conservation

We are dedicated to the preservation and restoration of natural habitats, prioritizing the protection of endangered species and biodiversity.

Empowerment

We believe in the power of education and training to empower local communities, fostering leaders in conservation and environmental stewardship.

Sustainability

We are committed to promoting sustainable practices that balance ecological health and human well-being, ensuring long-term benefits for both.

Collaboration

We value partnerships and collaborative efforts with local communities, governments, and other organizations to achieve our conservation and sustainability goals.